Permanent Offered Salary : Negotiable

Digital Marketing Manager

  • Sandton, Gauteng, South Africa View on Map
  • posted 3 months ago
  • Posted Date : February 3, 2021
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Job Description

Digital Marketing Manager SANDTON  Gauteng 

Our client is retail brand client in Sandton Gauteng with established Sales & Marketing teams across South Africa is looking for an experienced Digital Marketing Manager. The Main role for this person is the aim to effectively manage the full digital suite for the group including websites, e-commerce, social media platforms and e-detailing software in line with best practice. This role will be highly collaborative with all members of the marketing team. You need 5 years plus digital marketing experience is essential with a leading agency or within a dedicated digital marketing team.

Education/Qualifications:

Digital Marketing Degree or Masters is preferable or recent qualifications across breadth of DM areas.

5 years ++ in a Digital Marketing Agency or dedicated Digital marketing team within the Retail Branding sector preferably

Solid experience in delivering results across a broad spectrum of digital channels, to include SEO, Display, Social, Email, Paid Media, etc.

Experience in Marketing Automation & AI desirable.

 

Role/Responsibilities:

Build the Digital Marketing Strategy in line with Brand and Division marketing plans

Ensure you remain on the cutting edge of digital marketing practice and support the development of digital marketing expertise across the Marketing team.

Collaborate and advise the marketing team on digital marketing strategy and tactics at new product launch, campaign roll out and brand planning.

Manage website and digital agency performance including proposal evaluation, budget management and campaign performance vs. plan.

In conjunction with our web agency, create a website strategy to maintain and develop our clients websites across the business to deliver maximum traffic, improve their stakeholder UX, advise on building solid engagement and maximising conversion.

Manage our clients suite of SM platforms ensuring they build brand awareness across their consumer/customers via best practice Social Media management.

Support the Marketing team with evaluation of tactics for example best SM platform, SM or google ad strategy or online influencers.

As part of the marketing effort, build and provide stakeholders with digital promotion packs for use in their SM and web.

Execute E-mail marketing plan, identify ways to build, maintain in line with GDPR and leverage our clients contact lists in marketing tactics.

Provide data insights to the Marketing based on in dept reviews of data from our clients digital assets to support campaign or strategy development.

 

FROGG Recruitment SA

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